How We Generate Commercial Cleaning Leads

Outbound, not marketplaces. We build the list, make the calls, qualify the conversation on three gates and hand you the lead within the hour. You pay $175 per walkthrough-ready lead and nothing else.

The Five Steps, In Order

Nobody fills out a form on a marketplace. We create the conversation, qualify it, and deliver it. Here is exactly what happens between signing up and a lead landing in your inbox.

Step 1: Build your target list

We start from our own database of commercial facilities, the same one behind the counts on our markets page, and cut it to your territory and the facility types you want. Offices, medical and dental practices, schools and daycares, industrial and warehouse space, retail, gyms, churches and property-managed buildings. You tell us the contract sizes you want and we target those.

What we set with you on the strategy call:

  • Territory: a drivable radius or a zip list, sized to what your crews can staff
  • Facility types and the minimum contract size worth your walkthrough
  • Anything you do not want: one-time jobs, residential, facilities you already serve
Day 0: strategy call and setup

Step 2: Reach the decision-maker

Our team emails and calls the people who actually choose the cleaning vendor: owners, office managers, practice managers, facilities leads and property managers. Plain messages about their building, not a mass blast. Every conversation is with a named person at a specific facility inside your territory.

What we ask on every call:

  • Who handles the cleaning contract for this facility
  • Who cleans it now, how often, and how it is going
  • Whether anything is changing: a lease, an expansion, a contract end date
Outreach starts within 48 hours of onboarding

Step 3: Qualify on the three gates

Interested is not qualified. A conversation only becomes a lead when all three gates pass, and anything short of that is not delivered and not billed. The gates are the whole product, so they get their own section below.

The three gates:

  • Decision-maker confirmed
  • Real need, in their own words
  • Agreed next step: a quote or a walkthrough
Qualified on the call, or by email the same day

Step 4: Deliver the same hour

The lead lands in your inbox, and by text if you turn text notifications on, with everything the prospect told us. Nothing to log in to. You call, you quote, you close.

What the lead contains:

  • Contact name, direct phone and email
  • Facility type, approximate size and address
  • Current service and why they want to change
  • The next step they agreed to, and when
Delivered within the hour of qualifying

Step 5: Replace what does not pass

If a delivered lead turns out to fail a gate, tell us and we replace it at no cost or refund it. Your feedback on every lead, closed, lost or disqualified, sharpens the targeting for the next one. There is no arguing about it and no form to fill in.

What we want to hear back:

  • Walkthrough done, proposal sent, signed: so we send you more of the same
  • Wrong contact, no real need, or outside your territory: replaced or refunded
  • Crews full: we pause, your account stays set up
Ongoing, for as long as you want leads

What Makes a Lead Walkthrough-Ready

A name and a phone number is a list, not a lead. We only deliver, and only bill, when all three gates pass.

1

Decision-maker

The contact confirmed they choose the cleaning vendor for that facility: the owner, office manager, practice manager, facilities lead or property manager. Not a receptionist who took a message.

2

Real need

They told us why: unhappy with the current vendor, a new or expanding space, a contract ending, or a service gap they named. Curiosity does not pass this gate.

3

Agreed next step

They asked for a quote or agreed to a walkthrough, and we tell you which. You are not cold calling. You are following up on a conversation that already happened.

What never gets delivered

What Happens After the Lead Lands

A lead is a person who just told us they want a quote or a walkthrough. From that moment the biggest variable is you, and specifically how fast you call. Our clients who reply within the hour close a large share of what we send, and the clients who call the same day close the most.

Take the walkthrough within a day or two, price it from production rates rather than a gut number, and send the proposal while the walkthrough is still fresh. How to get commercial cleaning contracts covers the walkthrough, the proposal and the follow-up schedule step by step, and the commercial cleaning calculator turns square footage and frequency into hours and price before you bid.

Every lead goes to one cleaning company only. We never send the same building to two clients. The math behind that, cost per signed contract rather than cost per lead, is in exclusive vs shared commercial cleaning leads. The price is $175 per walkthrough-ready lead, flat, in every territory, with no retainer, no setup fee, no minimum and no contract.

Questions About the Process

How are the leads generated?

Outbound. Our team emails and calls facility managers, office managers, practice managers and property managers in your territory, using our own database of commercial locations. Nobody fills out a form on a marketplace. We create the conversation, qualify it, and hand it to you.

How fast do leads start?

Outreach into your territory starts within 48 hours of onboarding. Most clients receive their first walkthrough-ready leads inside the first two weeks. Volume depends on the size of your territory and how many facilities are in a buying window.

How is a lead delivered?

By email within the hour of qualifying, with an optional text the moment it lands. The email carries the contact, the facility, what they said they need and the next step they agreed to. There is no portal and nothing to log in to.

What if the lead does not pass the gates?

Tell us. A delivered lead that fails any of the three gates is replaced at no cost or refunded. A lead that passes the gates but does not sign is a sales conversation you pay for, the same as any other.

Do I need to do anything on my side?

Call the contact the same day, take the walkthrough within a day or two, and tell us how it went. Your feedback on each lead is what sharpens the targeting for the next one.

How much does a lead cost?

$175 per walkthrough-ready lead, flat, in every territory. No retainer, no setup fee, no minimum and no contract. Full details on the pricing page.

Ready to See the Process in Your Territory?

Book a strategy call. We check whether your territory is open and show you how many facilities we track inside it.

Book Your Strategy Call