Pricing
The decision-maker for cleaning, with a real need. Every lead goes to one company only. No retainer, no setup fee, no minimum, no contract.
One flat rate, the same in every metro we serve. You pay when a walkthrough-ready lead lands in your inbox, and for nothing else.
Apply for Your AreaBilled per delivered lead. Covered by the walkthrough-ready guarantee.
What $175 buys
A name and a phone number is a list, not a lead. You are billed for a conversation that already happened.
The person who chooses the cleaning vendor, confirmed on a call or by email. Not a receptionist and not a form fill.
Unhappy with the current vendor, a new or expanding space, a contract ending, or a service gap they named. Curiosity does not pass.
They asked for a quote or agreed to a walkthrough, and the lead tells you which. You are following up, not cold calling.
If a lead fails any of the three gates, you do not pay for it. Tell us within 35 days of delivery and we replace it at no cost or refund it. The deadline is printed on every lead email, so you always know where you stand.
What you never pay for
Everything it takes to produce a walkthrough-ready lead is on us. The only line on your invoice is the leads you received.
Outbound agencies charge a monthly fee whether or not anything books. We charge per lead.
List building, territory mapping and campaign setup are part of the job, not a line item.
Take three leads a month or thirty. Volume follows your service area and your crews, not a package.
Pause when your crews are full, restart when they are not. Nothing to cancel.
The calling team, the email domains, the facility database and the scripts are ours to run.
A delivered lead that fails a gate is replaced at no cost or refunded under the walkthrough-ready guarantee.
How it compares
The price tags look different because they measure different things. Compare what you pay against what you actually receive.
| Model | What you pay | What you get | Exclusive? |
|---|---|---|---|
| Zotex MediaPay per lead | $175 per walkthrough-ready lead, nothing else | A decision-maker with a real need, ready for a walkthrough, with the full record | Yes. One company per lead |
| Outbound retainer agencies | Published starting prices from about $2,750 a month, before any lead is booked | A calling or email campaign run on your behalf; results vary with the campaign | Usually one client per market |
| Shared pay-per-lead marketplaces | Roughly $30 to $150 per lead, plus your time on the phone | A form fill or inquiry that is sold to several cleaning companies at once | No. The same lead typically goes to several vendors |
| Hiring an appointment setter | About $4,000 a month for one full-time setter at $22 an hour loaded, plus data and a dialer | Hours on the phone, whether or not anything books, after 4 to 10 weeks of hiring and ramp | Yes, until they quit |
Retainer and marketplace figures are the published starting prices of vendors in this market as of September 2026. They change; check the vendor. The setter figure is one full-time seat, about 173 hours a month at the $22-an-hour loaded rate from our cold calling guide, plus about $150 a month in software. The guide's $2,350 is a part-time seat. The full vendor-by-vendor comparison is in the best commercial cleaning lead generation companies, compared.
How billing works
Three quick questions. If you are a fit, a 15-minute call checks your territory is open, agrees the facility types and contract sizes you want, and sets up your account.
Our team calls and emails decision-makers inside your territory. Most clients see their first walkthrough-ready leads inside two weeks.
Each walkthrough-ready lead is delivered by email, and by text if you turn that on, with the full record.
$175 each. No other charges appear, ever. A lead that fails a gate is covered by the walkthrough-ready guarantee.
There is no term and no cancellation step. Your setup stays in place while you are paused.
Pricing questions
Yes. The price is the same in every US and Canadian metro we serve, for every facility type. Territory size changes how many leads you receive, not what each one costs. Prices are in US dollars.
A lead passes three gates before it is billed: the contact is the decision-maker for cleaning, they described a real need in their own words, and they agreed to a next step, either a quote or a walkthrough. Read the full qualification process.
If a delivered lead fails any of the three gates and you tell us within 35 days of delivery, it is replaced at no cost or refunded. A lead that passes the gates but does not sign is a lead you pay for, the same as any other sales conversation.
No. There is no retainer, no setup fee, no minimum number of leads and no contract term. You pay $175 per walkthrough-ready lead and nothing else.
It depends on the size of your territory and how many facilities in it are in a buying window. Most clients receive a few leads a week. On the strategy call we show you how many facilities we track inside the territory you want.
Yes. Every lead goes to one cleaning company. We never send the same building to two clients. Read why exclusivity changes the math on cost per signed contract.
Yes. Tell us and we stop delivering. Your account stays set up, and you restart whenever you have capacity.
Apply for your area: three quick questions on where you clean and the size of your company. If you are a fit, you book a 15-minute call where we confirm your territory is open and agree the facility types you want. Outreach starts within 48 hours.
Every lead goes to one company only. Apply for your area and find out what to expect near you.
Apply for Your Area